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Mass Marketings Vs Niche Marketing Article
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Explode Your Website Traffic With Simple Niche Articles
from: Glenn CutforthFor your internet business to be successful, you need to get large amounts of targeted traffic to your website, and internet marketers have found some pretty ingenious ways of driving targeted traffic to their websites, including pay-per-click campaigns, SEO (search engine optimization), email marketing and ezine advertising. Many marketers, however, have neglected a simple top quality method of driving traffic to their sites: writing short 400 word articles and submitting them so they appear all over the internet.
Don't be mislead into thinking this is a waste of time, having your articles appear on lots of different websites helps you in two major ways:
1) Each article provides a link back to your website. If the content of the article matches the content of the web page you set the article link to, the search engines will deem this a relevant link. The more relevant links you get to your website, the higher it will be ranked in the search engines. The higher your site is ranked in the search engines, the more traffic you will receive.
2) People who use the search engines are looking for information, and if they come across one of your articles, and while reading the article find the content interesting and helpful, they will be inclined click on the link to your website so they can continue their research. The more places you can find to display your articles, the more people will find and read them and the more traffic you will get to your website.
What should your articles consist of? Nothing fancy, each article should be around 400 words long and contain just enough content to:
* Give the reader some useful information.
* Interest an ezine editor enough to want to publish your article.
* Get the readers interest raised to the point they want to click on the link to your website to get more information.
Your article could be:
* One or two tips lifted from the info product you are selling from your website.
* Paraphrased information from a particular web page you would like the reader to visit.
* A review of a product you would like the reader to purchase. The link in a review would point to your affiliate page via a link tracker, or to a page on your website where you offer more details.
You don't even have to write your own articles... You can pay a ghost writer to write them for you. To do this, visit websites like Elance.com where you can list details of the articles you want written and find people who are interested in writing them for you. Make it quite clear to the person who writes your articles that you keep the copyright.
Once you have your article ready for distribution, you need to submit to as many places as possible, including these three places:
1. Article Directories. After a quick content check, the directories will then publish your article instantly, and once you submit your content to one of these directories it will begin to be republished all over the internet. People are constantly on the lookout for quality articles, and you can allow them the rights to re-use yours as long as they leave intact the link back to your website contained in the bio at the bottom of the article. Anyone who wants to visit your site can do so by clicking on this link.
2. Ezine Editors. Submitting your articles to popular ezines related to your niche website will get you lots of well-targeted traffic. Many ezines desperately need new good quality content. If you submit an article for publication in one, you will get a lot of publicity in return. Having hundreds or even better, thousands of people reading your articles is always a good way to increase your website traffic.
3. Your Own Article Directory. Many webmasters and ezine publishers don't know that article directories exist. After reading one of your articles they will visit your website and you should prominently display a link to your own articles. The link must make the reader aware that you content is free for use in any website or ezine. For example, use the wording "Get Free Content For Your Ezine" in a link in a very noticeable place on your website.
Glenn Cutforth is a writer and publisher of quality eBooks at Maxx Publishing.com. For extensive information on operating a Work From Home and Online business, check out his websites at: HomeBiz Advisor.info and Guide To Online Success.
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